Domenica 17 Novembre 2019 | 09:01

NEWS DALLA SEZIONE

Naples
Ex-trafficker boat used by youths trying to rebuild lives

Ex-trafficker boat used by youths trying to rebuild lives

 
Rome
Woman pushes woman onto Rome rail tracks

Woman pushes woman onto Rome rail tracks

 
Vatican City
Vatican donates shelter for Rome homeless

Vatican donates shelter for Rome homeless

 
Rome
250 agents a day agst drug pushing in Rome - Lamorgese

250 agents a day agst drug pushing in Rome - Lamorgese

 
Palermo
Mafia bosses get life for Borsellino slaying

Mafia bosses get life for Borsellino slaying

 
Rome
250 agents a day agst drug pushing in Rome - Lamorgese

250 agents a day agst drug pushing in Rome - Lamorgese

 
Rome
Italy's Parmitano embarks on unprecedented spacewalk

Italy's Parmitano embarks on unprecedented spacewalk

 
Florence
Pitti Immagine to launch 'Testo' book fair in Florence

Pitti Immagine to launch 'Testo' book fair in Florence

 
Rome
A.Mittal: Great responsibility, will pay damages-Conte

A.Mittal: Great responsibility, will pay damages-Conte

 
Rome
A.Mittal: Great responsibility, will pay damages-Conte

A.Mittal: Great responsibility, will pay damages-Conte

 
Turin
Woman tries to kill her child, self

Woman tries to kill her child, self

 

Il Biancorosso

verso il match
Bari, Sigarini ricorda la trasferta a Pagani

Bari, Sigarini ricorda la trasferta a Pagani

 

NEWS DALLE PROVINCE

Leccenel Salento
Veglie, entra in tabaccheria con pistola e scappa con 3mila euro

Veglie, entra in tabaccheria con pistola e scappa con 3mila euro

 
BariLa curiosità
Ama talmente tanto Bari da tatuarsi la Gazzetta

Si tatua la Gazzetta sul polpaccio: l'inno alla baresità di un 22enne

 
TarantoIl siderurgico
Caso Mittal, Peacelink Taranto: «Aiuti Stato vietati, sì a riconversione»

Caso Mittal, Peacelink Taranto: «Aiuti Stato vietati, sì a riconversione»

 
Foggianel Foggiano
Lucera, figlio disabile escluso da corso di nuoto a scuola: mamma denuncia

Lucera, figlio disabile escluso da corso di nuoto a scuola: mamma denuncia

 
Materaconta dei danni
Maltempo, serve un piano straordinario per Metaponto

Maltempo, serve un piano straordinario per Metaponto

 
BrindisiNel Brindisino
Oria, rifiuta il test antidroga e ha eroina negli slip: denunciata una 31enne

Oria, rifiuta il test antidroga e ha eroina negli slip: denunciata una 31enne

 
BatLa sentenza
Giro di droga ad Andria: 23 condanne, confiscati campi da calcio e case

Giro di droga ad Andria: 23 condanne, confiscati campi da calcio e case

 
Potenzal'indagine
Potenza, parrucchiere 58enne violenta giovane dipendente: ai domiciliari

Potenza, parrucchiere 58enne violenta giovane dipendente: ai domiciliari

 

i più letti

Beijing

Vinitaly China roadshow kicks off, first stop in Beijing

55 companies with 500 total brands and 800 B2B meetings

Vinitaly China roadshow kicks off, first stop in Beijing

Beijing, June 17 - Vinitaly opened its China roadshow together with the Italian Trade Agency (ICE) in Beijing at the Hotel Conrad, just steps from the central neighbourhood of Sanlitun. A total of 50 companies presented 500 brands with a record programme of 800 B2B meetings with importers, buyers, and local distributors. "It's a really good start, the result of the extraordinary work of Vinitaly and ICE, which shared their databases to allow this incredible participation," said Giovanni Mantovani, director general of Veronafiere, which owns the Vinitaly brand. Mantovani told ANSA that the Far East will be an increasingly strategic area for Veronafiere's activities, with new initiatives in China and Japan. In the wine sector, the area is expected to become equal to that of North America. By day's end, 1,200 people had visited, which organisers said confirms the growing interest in China for Italian wine. In addition to Beijing, the roadshow will stop in Zhengzhou (June 19), Xi'an (June 20) e Guangzhou (June 22), where more than 1,000 requests were made for B2B meetings. Mantovani said upcoming initiatives in China include a joint venture in which Veronafiere would have 51% with Pacco, a Chinese company specialised in event organisation and creation. The first joint initiative is planned for June 2020 in Shenzhen, with an event dedicated to the younger generations who are more predisposed to embrace the wine culture. In Japan, Mantovani said a three-year dedicated project is in the works. "Italian wine needs to increase its position in a market where demand has grown 106% in the last five years, last year reaching a record 2.4 million euros, making China the fourth-highest buyer country worldwide, following USA, Germany, and Great Britain," Mantovani said. The Far East market overall has a value of 6.4 billion. The trend of wine in China, following the peak of 2017, had a positive 2018, while the first four months of 2019 have reflected pressures on the economy in the wake of the trade war between the US and China. ICE's Beijing director Amadeo Scarpa said, however, that Italy's "pace is holding up" despite the difficulties. France, for example, has lost 20% to 30%, while Italy gained the fourth position overall last year, surpassing Spain. "We're on the right track," Scarpa said. "The proof is in the effectiveness of the multi-level promotional activities that ICE and the Economy Ministry put in the field with the initiative 'I Love ITAlian Wines' and the synergy developed with experienced and qualified partners such as Vinitaly," he said. "As of now we have trained more than 660 professional Chinese promoters on Italian wine in China, with 18 editions of the course in 12 cities in two years, and reached more than 300 million points of contact on the Chinese web with the media plan ITAlian Wine: Taste the Passion!," Scarpa said.

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